One of the hardest parts of a Realtor’s job is winning the listing vis-a-vis competitive Realtors and then persuading the seller to make changes to their home. Right now I have three listings of magnificent homes in South Orange, NJ. South Orange is very well known for having classic homes on beautiful lots with impressive curb appeal. And, all 3 of my listings fit this bill.
However, just because they are beautiful doesn’t mean they don’t require staging to get sold. While I fully appreciate the seller’s tastes and style, they just don’t match up with the tastes and style of today’s home buyers. Today’s buyers are 2 generations behind many empty nesters and their ideas of what makes a house a home are completely different. They want clean lines, pops of color, modern rooms and an open flow. But many sellers decorated heir homes more traditionally – which was the style when they purchased them. Many times that means floral prints, dark color palettes, light floors etc.
Here’s the biggest hint of all. Want to sell your house quickly? Here are 5 things you need to do:
- If you have wood floors, stain them “Espresso.” That is an actual stain color
- Paint the walls a light gray and the trim and ceiling bright white
- Place solid color upholstered pieces sparingly
- Add decorative pillows with a pop of color
- Remove all formal drapery from windows – replace with panels or sheers
That’s it – in a nut shell. I was able to update 2 of my listings without painting or re-staining floors. I was able to work around their furniture by repositioning it to open the space more and added accessories in bright colors and varied textures to make it feel crisper. The draperies were all removed and new area rugs were essential. Don’t think you need to stage before selling? Think Again. Here are some before and after shots of 2 homes I recently staged myself after they were already listed.
Living Room After